Nevertheless, business market is still inevitable to adidas eqt associate this action with the phenomenon that domestic manufacturing labor costs rises sharply, recruitment is difficult. But it is not accidental, it's more like a trend. When the global economic crisis broke out three years ago, Nike shut down its last factory in China so as to deduce resources unavailable in China. Comparing Nike and Adidas to "migratory birds", now that there have been no longer lush trees, no fertile land, nothing can impede them.

Nevertheless, for those who pay attention to the transformation and upgrading of domestic intensive manufacturing industry, China could attract these "migratory birds" due to its advantage in cheap labor, but this kind of situation will gradually change as adidas sneakers the improvement of national economy and people's living standard.According to the reply of Adidas headquarters, "To close the factory is for the re-integration of global resources".

Recalling the long-term history of sporting goods manufacturing industry, Adidas, Nike and other adidas running shoes multinational sports clothing brands has been always choosing the way "Where the cost is low, there is the wayIn the beginning, they established producing bases in European America which is regarded as the birthplace of brands. To take the example of Nike, for the sake of saving costs, it built its own overseas production line in Japan as a start. In the later few years, Japanese Yen had been constantly rising as well as the labor costs, which made adidas neo Nike's producing costs upper and upper and upper.

In 1975, Nike's producing lines in Japan were transferred to the relatively low-labor -costs places in Korea and Taiwan. In the 1980 s, and for the same reason, Nike's main producing lines were transferred to Fujian and Guangdong. In recent years, with the rising of Chinese labor costs, it targets at the lower labor costs in Southeast Asia.Independent analysts Liao Jierong believed that from the transaction structure of stakeholders, for Adidas and Nike, this kind of "rolling stone" is normal.

On the other hand, they are facing the consumer market pressure. "Especially Adidas, as the first class sponsor for the Olympic Games, originally this year's London Olympics brings the inertia boom season of consumption, but European and American market demands downturned , wishful thinking is difficult to be fired." Normal adidas nmd womens 7.8 Å false false falseThe latest news revealed that Adidas, which ranks the second in sporting goods companies in global market would close its only factory in Suzhou in domestic market.

However, it's not an incident but more of a trend. As early as three years ago when the global economic crisis broke out, Nike closed its last factory in China to reduce the "luggage" in China. If compare Nike and Adidas these multinational giants to "migratory birds", it's natural for them to leave, because now here is no longer lush trees, the land is no longer fertile, either. Nevertheless.